Thursday, April 14, 2011

iPad Remains Tablet Leader, Holds Off Android ...

From OnlineMediaDaily:

The iPad will gradually lose market share to rivals in the coming years, but the Apple tablet will remain the category leader through 2015, according to a new forecast.

Gartner projects the iPad's commanding 84% share of the worldwide tablet segment in 2010 will fall by nearly half over the next five years to 47%, mainly as a result of Android eating into Apple's lead. The Google platform will more than double its share over the same period from about 14% to 39%.

"Volume will be driven by support from many players, the ecosystem of applications for tablets getting more competitive, and some platform flexibility allowing lower price points," states Roberta Cozza, principal analyst at Gartner.