Wednesday, December 1, 2010

Well-to-do like their TV ...

From MediaDailyNews:

Even with all the media options and wired, frenetic lifestyles, affluent adults are watching the same amount of TV as they did a year ago, according to a new report. Research shows that individuals in homes with incomes of $100,000-plus watch an average of 17.6 hours a week this year, tied with 2009.

However, Internet usage has shown a 12% bump, rising from an average of 22.6 hours a week in 2009 to 25.3 this year, according to the annual Mendelsohn Affluent Survey.

Read it all.

What most amuses me about this article is the inference that households making $100K and more is considered affluent.