Tuesday, January 5, 2010

Yay! Another "groovy" format to not listen to in HD ...

From the press release ...

Ladies and Gentlemen,

I am proud to announce that 96.3 HD-3 came to life at 1:15 P.M. on Tuesday, January 5th 2010. With a new year, comes a brand new radio station for Saint Louis. 96.3 HD-3 will be filled with great artists like Dave Koz, Paul Hardcastle, David Benoit, The Rippingtons and Boney James...all coming together to provide a "Smooth and Sexy" sound that will be sure to delight.

As Music Director of 96.3 HD-3, I wanted to provide a familiar, yet unique sound, so when you listen, you'll hear some stand-out gems sprinkled throughout the day. You might just hear an old school cut from Miles Davis, or a chilled out groove from Zero 7, or something a little funkier from Deodato. Also, as the station library expands, so will the programming. New programming plans include:

--"Sunday Morning Tranquility," which will start your Sunday off chilled and relaxing with an eclectic mix of music which will include Enya, Rufus Wainwright, Ottmar Liebert, Eva Cassidy and Nick Drake, among others.

--"The Groove Suite" is an evening program which will air on Friday and Saturday nights. The Groove Suite takes our same, great music and ramps it up a bit to get your energy going. You will hear artists like Down To The Bone, Four80East and Soundscape UK.

--"The Saturday Night Lounge" will wrap up an energetic Saturday night with a chilled out and groovy playlist filled with artists like Zero 7, Air, Moby and Massive Attack. Just perfect for winding down after your Saturday night plans are over with.

--"All-Request Saturday Afternoons" will be an interactive show which will allow the listeners to run the station for a 3-hour period every Saturday. Listeners can e-mail their requests and hear them played on Saturday afternoons.

I am very excited and hopeful that 96.3 HD-3 will be successful both for Emmis and also for the fans of Smooth Jazz in St. Louis. If you know fans of the Smooth Jazz genre, please pass the word along that 96.3 HD-3 is THEIR new "Smooth and Sexy" home for great music!

Jason Church
News Director 97.1 FM Talk
Music Director KIHT 96.3 HD-3

Well, why not.  The Smooth Jazz format did so well for Bonneville...

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